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Conversion rate The conversion rate is one of the great challenges of e-commerce. And for e-commerce in Latin America to continue growing around % a year , it is necessary to invest in strategies to transform visits to your virtual store into sales. The first important point is to know the consumer interested in your business. Using tools like Google Analytics is essential to monitor visits and understand customer behavior in your e-commerce. By knowing your audience, it is easier to interact with them, deliver the products they really want and improve the consumer relationship.
E-mail marketing is another tool that can revolutionize the conversion USA WhatsApp Number Data rate of your e-commerce. A qualified email list can increase user engagement with your business from a well-defined strategy and schedule to not make the experience unwanted for potential customers. eCommerce KPI Electronic commerce involves many challenges and competitiveness only increases mainly in growing countries such as those in Latin America. In this way, the use of key indicators, known as KPIs (Key Performance Indicator), can help in the analysis of the performance of your business, opening paths and generating new ideas to obtain positive results.
These indicators must be established to help measure and monitor the actions of the virtual store, as well as analyze whether the initiatives are giving positive results. Among the main KPIs are: Ticket medio The average ticket is the average value of sales for each user. It is the sum of total sales made in a certain period, divided by the number of orders placed in e-commerce.When we are in that state we are vulnerable and we can make the mistake of publishing compulsively. - And as a solution to this need, commerce platforms emerged, which facilitate the creation of a virtual store with a low initial investment. In this type of platform, you pay a monthly fee - rent - for its use, and the installation of software is not necessary to create or manage the virtual store. It will be hosted by the specialized
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